Is it possible to find routes to revenue in this slow economy?
Most definitely!
Surprisingly, a recession is often the best time to increase the value of your business. Look at MTV, Trader Joe's, and iPod. All three brands were born in a recession: Trader Joe's in the recession of 1958, MTV in the recession of 1981, and iPod in the mild recession of 2001. Therein rests the point that everyone seems to be forgetting in the midst of the current economic slowdown. If handled correctly, this downturn could give your company an opportunity to innovate and get a substantial leg up on the competition.
Studies shows that more information doesn't necessarily leads to a better decision. It, however, leads to overconfidence.
Even worse, the more time and effort you put into researching, analyzing, and deciding to do something, the more likely you will end up doing it, even if it is a bad idea at the first place!
If there's anything I've learned from my years in the tech world is that companies don't get killed by competition, they usually find creative ways to commit suicide.
