Is fun the easiest way to change people’s behavior for better?
This entry was posted on 21/11/2009 (Saturday) at 6:00 pm and is filed under iLike. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
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© 2010.
© 2010.



People in this experiment are merely satisfying their curiosity and once the ‘novelty’ wears out all the (misinterpreted) fun will be gone as well. From a startup point of view, the question that needs to be answered is how to turn the small window of opportunity where you may have a curious/captivated audience into a prolonged, sustainable business.